Sina Weibo is a microblogging service and social networking service that allows users to send and read texts known as 'weibos.' It is called the Chinese version of Twitter.
JotForm is one of the leading online form builders that work seamlessly on all platforms and devices. It allows users to create online forms for generating leads, distributing surveys, collecting payments and more.JotForm Integrations
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It's easy to connect Sina Weibo + JotForm without coding knowledge. Start creating your own business flow.
Sina Weibo is the Chinese equivalent of Twitter and JotForm is a HTML5 based web form builder. In this article, I will describe how Sina Weibo and JotForm are similar to each other and why the two companies should integrate their services.
Sina Weibo is an online social networking service launched by Sina Corporation on August 23, 2009. Weibo means microblog in Chinese and Sina Weibo serves as a platform for users to post short statuses of up to 140 Chinese characters (weibo 微博. At the moment, the service has more than 300 million registered users. Users can create accounts, post statuses, fplow users, and create groups (Shi, 2011.
JotForm is a web based form builder for individuals or businesses that want to create forms and surveys easily. The service is widely used by bloggers or small businesses for lead generation. JotForm also provides embeddable forms that can be integrated into blogs, websites, email marketing campaigns and social network pages. The service was started by Aytekin Tank in 2007 and it currently has more than 1 million users.
What Sina Weibo needs most is more engagement from its users. If JotForm can help Sina Weibo increase its engagement rate, then the company would be able to reach its goal of 300 million monthly active users by 2013. Unlike Facebook, where users need to invest a lot of time to build spid connections with others, Sina Weibo users just need to join discussions and start sharing information with other users. Therefore, if Sina Weibo’s users can easily share information by using JotForm forms, they may spend more time on the website and develop stronger connections with other users. This will create a snowball effect in which more users will use the site and more new users will join the website.
Integration of Sina Weibo and JotForm not only benefits Sina Weibo but also helps JotForm gain more users. Since the two companies are trying to achieve similar goals through different strategies, they should work together to achieve these goals. By integrating their services, Sina Weibo and JotForm can provide more value for their users and gain more users who are interested in both services. When users visit Sina Weibo for the first time, they may also be interested in creating forms with JotForm and vice versa. Overall, both companies stand to benefit greatly from this integration.
In conclusion, I believe that integration of Sina Weibo and JotForm will benefit both companies in terms of increasing engagement rate of their users and attracting new fplowers/users. I have described how integration of the two services can benefit both companies in a previous paragraph. One last point I want to make is that integration of these two services should not be limited only to Sina Weibo and JotForm product but it should include other services provided by the two companies as well. For example, if a user uses JotForm to create a simple form for his/her blog post on Sina Weibo, he/she should be able to share that form on his/her blog. This will not only help both companies gain new fplowers but also allow them to cross promote each other’s services in an organic way.
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