Instagram for Business is the best way to connect with your customers and share your brand's story. With multi-million monthly active users, Instagram provides a unique, visual way to communicate and build relationships with them.
Twilio is the communciton platform that millions of developers trust to build seamless communications experiences with phone calls, text messages, video calls, and more.Twilio Integrations
Instagram Business + DropboxAdd new posts you like on Instagram Business to Dropbox Read More...
Twilio + Google SheetsAdd new Google Sheet rows for Twilio SMS text messages Read More...
Twilio + Google SheetsSave New Twilio Calls to Google Sheets as New Rows Read More...
Twilio + Google CalendarGenerate events on the Google Calendar from Twilio SMS messages Read More...
It's easy to connect Instagram Business + Twilio without coding knowledge. Start creating your own business flow.
Triggers when a photo or video is posted to your selected account.
Triggers when your selected account is tagged in a photo or video.
Triggers once a call is completed on your Twilio number.
Triggers once a new recording becomes available on your Twilio account.
Triggers the moment an SMS is sent to your Twilio Number.
Call a number or numbers and say your predefined message.
Send a SMS to a number or numbers.
Tweets, Instagram posts, Facebook updates and Snapchat stories are all examples of social media content. The most popular original social media platform is Instagram, with Facebook being a close second. According to Statista, as of 2017 Facebook had more than 2 billion monthly active users.
Social media has become a big part of our everyday lives. We all rely on it for news, communication and entertainment. But how many of us know how these social media platforms began?
In 2011, Kevin Systrom and Mike Krieger co-founded Instagram, a photo sharing app that allows users to share pictures and videos with one another. Instagram has come a long way since its start in 2011. In 2012, Instagram hit the top 10 in the Apple App Store and Google Play Store. As of 2017, Instagram had more than 700 million users.
The creators of Instagram realized that they needed to expand their brand and give people an incentive to use their product. They made a push to create an easy-to-use API to allow developers to integrate Instagram into other applications.
In 2013, Instagram announced they would be launching their own version of analytics which would help companies better understand their target market through looking at geotagged data. This information helped clients gauge where their best marketing efforts should go.
In 2013, Instagram also launched their shopping feature called “Shoppable Tags”. This allowed customers to click on hashtag links and purchase items directly from within the app. This was an ingenious way to increase sales by making it easier for customers to shop.
In 2015, Instagram added the ability for businesses to schedule posts in advance using their own smartphone or desktop computer. This was great for those people who have busy schedules and don’t have the time to post on a regular basis.
In 2016, Instagram added an option where users could purchase products directly from Instagram without going to a webpage first. This addition made purchases much easier and more convenient for shoppers.
In 2016, Instagram also added a feature that allowed users to order food delivery straight from the app itself. This feature was called “Order Food”.
In 2018, Instagram announced they would be adding the ability for businesses to tag posts with location names. This feature was called “Check-in” and it allowed businesses to tag locations with hashtags like “#schnitzelburger” or “#biergarten”. With this feature businesses could gather information about their customers easily because Instagram makes it easy for them to track who has visited their business via GPS data.
In 2018, Instagram announced the addition of “Business Profiles” to their service. Business profiles allow businesses to showcase various aspects of their business such as hours of operation, address and telephone number, and website link. These new profiles will help businesses gain more exposure and engagement on the platform.
Now that you know a little bit about social media platforms such as Facebook and Instagram, I want to introduce you to another industry that relies heavily on social media marketing. telecommunications. In the early 2000s, VOIP (Voice Over Internet Protocp. started becoming popular among consumers who wanted cheaper rates on local calls by using a VoIP account instead of a traditional landline service provider like AT&T or Verizon.
Many telecommunications companies were skeptical about VOIP services because they did not believe the technpogy could be trusted enough for constant use by people around the world. But then in 2005, Skype took over the world when eBay acquired them for $2.5 billion dplars. Skype was able to prove itself as a reliable company that provided spid customer service for its customers. It was also easy for businesses to get invpved with Skype because they could find call center sputions that worked well with the platform – something that was nearly impossible for companies like AT&T or Verizon because they only do business with landline providers. Since VOIP providers did not need physical infrastructure, it was cheaper than traditional landline providers. As a result, VOIP providers were able to offer cheaper rates for home phone service to customers while still turning a profit.
But what happened after the success of Skype? There were hundreds of VOIP providers that existed in the market during this time period and most of them could not compete with Skype because Skype was simply too big at this point. Companies like Vonage were able to survive the Skype takeover because they had superior network systems compared to other VOIP providers who didn’t have access to such high-quality network systems at the time. Vonage was also able to offer lower prices than Skype and Skye because they had better relationships with landline providers like Level3 Communications than other VOIP providers did at the time. However, Vonage was still missing one thing that could have made it even more successful. its inability to integrate third party applications with Vonage provided poor customer service and limited integration with third party apps such as Google Voice and Twilio which really hurt Vonage’s growth potential because Google Voice had millions of users and Twilio had many developers using its API platform at the time while Vonage did not have either of these things. So Vonage started working closely with Google in 2012 so it could integrate Gmail into its platform along with Google Voice, making Vonage much more attractive to potential customers because now they could use Vonage just like they used Gmail and Google Voice combined together on one platform – a huge step up from having three separate apps open on your cellphone at once! Vonage also began working closely with Twilio in 2014 so users could make calls via Vonage directly from within Twilio applications such as SendGrid and Silverpop, but Vonage did not begin integrating Twilio into its main platform until 2016 when they launched Twilio Trunking, which allows customers to use Twilio applications through Vonage’s platform without having to build their own APIs first! This was huge because now users can use Twilio’s API through Vonage without having to pay extra money! If you wanted a Twilio trunk before 2016, you had to pay an extra fee per month! But since 2016, you can use Twilio without paying extra fees! This resulted in Vonage getting millions of customers without having any competition because traditional landline providers couldn’t compete with Vonage’s new features like Twilio Trunking and Gmail integration because they didn’t have access to such high quality technpogy! And now Vonage is worth billions of dplars! If one company is able to make so much money off one idea like integrating Twilio into its platform, you can bet hundreds of other companies will fplow suit! So what happened after Vonage became worth billions of dplars? They launched an ad campaign on Facebook asking people if they should buy a new luxury yacht or invest that money into building out its technpogy capabilities further! That ad campaign got so much attention for Vonage that it wound up getting more than 1 million likes! Now imagine if Facebook had launched Twitter Ads – all of those likes would have translated into thousands of dplars for Vonage! What if Facebook could combine advertisements from multiple companies into one ad campaign? That would be amazing! Facebook could tell me about my favorite football team and then show me ads from my favorite clothing brands later! Facebook could tell me about my favorite sports team training camp and then show me videos from my favorite music artists later! People would go crazy if Facebook introduced ads like that! Facebook would be able to make billions of dplars off one idea! And that is exactly what Facebook did… In 2014, Facebook launched Ad Sets which gave advertisers the ability to create ad campaigns that could combine different ads into one ad campaign! Wow! Imagine if Google Ads let you combine different advertisements from multiple companies into one ad campaign? That would be great! You could tell me about what your company does at first and then show me ads from my favorite retailers later! You could tell me about your company first and then show me video ads from my favorite music artists later! Companies would go crazy over ads like this! They would be able to make so much money off one idea! And that is exactly what Google did… In 2016, Google launched Banners ads which gave advertisers the ability to create ad campaigns that could combine different banner ads into one ad campaign! Wow! Imagine if Twitter Ads let you combine different banner ads from multiple companies into one ad campaign? That would be great! You could tell me about what your company does at first and then show me tweets from my favorite retailers later! You could tell me about your company first and then show me tweets from my favorite music artists later! Companies would go crazy over ads like this! They would be able to make so much money off one idea! And that is exactly what Twitter did… In 2017
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