ActiveCampaign is the leading all-in-one marketing automation platform that provides advanced email marketing automation, web tracking, and analytics, empowering your team to send beautiful emails that grow revenue, recruiting tools that attract top talent, and lead scoring.
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ActiveCampaign is a software-as-a-service email marketing and automation platform. Launched in 2011, it is headquartered in Austin, Texas. The company has over 2,000 customers that use its marketing automation capabilities, including three of the top 10 largest software companies in the world by revenue. HubSpot, Marketo, and Salesforce.
ActiveCampaign was founded in 2011 by Chris Stadler and Kevin Smith. The first version of its product was launched in 2011. Five years later, the company announced that it had reached $10 million in annual recurring revenue. In 2018, the company received $18 million in capital funding from Storm Ventures to support further growth.
ActiveCampaign offers a number of features for its customers. These include drip marketing, email scheduling, a CRM, social media management, campaign segmentation, team cplaboration, A/B testing, and API access. The platform integrates with over 300 applications and services. The company offers a freemium plan with limited functionality along with paid plans starting at $9 per month for up to 1,500 contacts.
ActiveCampaign is an email marketing software that helps users manage their email lists and set up autoresponders. This top also allows users to create beautiful newsletters that can be sent out to their subscribers.
With ActiveCampaign users are able to build email campaigns that can target groups of contacts based on their behavior and preferences. Users can create rules that will determine when and how these emails should be delivered based on the time and other conditions.
Users can also track the results of their campaigns and then distribute them accordingly. They can also schedule when these emails should be delivered down to the minute.
In addition to managing their marketing campaigns, ActiveCampaign also allows users to keep track of their contacts’ activities and interests through the built-in CRM (customer relationship management. feature. Through this top users can easily track who’s subscribed to their newsletters or what they are interested in. This feature also makes it easier for users to build targeted email campaigns.
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